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Best Budget-Friendly Makeup Brands for Beginners (India Edition)

  • awadhblush
  • May 8
  • 2 min read

Perfect for college-goers & party lovers starting their beauty journey – by Awadh Blush

Starting your makeup journey doesn’t mean you have to break the bank. Whether you’re a college student getting ready for fests or a beginner experimenting with party looks, affordable doesn’t mean low quality anymore!

At Awadh Blush, we’ve worked with clients from all walks of life — and we know what works for fresh faces and tighter budgets. Here’s our list of best budget-friendly makeup brands in India that deliver quality, style, and confidence — without the splurge.

A curated lineup of five budget-friendly makeup products including Maybelline Fit Me, e.l.f. Concealer, Swiss Beauty palette, Lakmé mascara, and Wet n Wild lipstick, set against an Indian bridal background — created by Awadh Blush, Lucknow for beginner beauty enthusiasts.

💄 1. Maybelline New York

Why we love it:This international brand is affordable, beginner-friendly, and easily available everywhere from college canteens to Nykaa.

Star Picks:

  • Fit Me Foundation (₹599)

  • Colossal Kajal (₹249)

  • SuperStay Matte Ink Lipstick (₹699)

Perfect For: Beginners looking for reliable base + bold lips that last all day.


🌸 2. Lakmé

Why we love it:A classic Indian brand that keeps evolving. Great for daily college looks and subtle party glam.

Star Picks:

  • Lakmé Insta-Liner (₹130!)

  • 9 to 5 Primer + Matte Lipstick (₹550)

  • Absolute Blur Perfect Primer (₹825)

Perfect For: Everyday wear and soft glam beginners.


💋 3. Swiss Beauty

Why we love it:Unreal quality at budget prices. This one’s trending on Insta Reels for a reason!

Star Picks:

  • Highlight & Blush Palette (₹349)

  • Eyebrow Pencil (₹49!)

  • Ultimate Eyeshadow Palette (₹229)

Perfect For: Trendy, experimental college-goers on a tight budget.


4. Insight Cosmetics

Why we love it:Ultra-affordable and beginner-focused. Great dupes for high-end brands!

Star Picks:

  • Primer and Concealer Palette (₹250–300)

  • Lip Ink Matte Lipstick (₹120)

  • Liquid Highlighter (₹180)

Perfect For: Trying bold or creative looks without the fear of wasting expensive products.


🖌️ 5. Wet n Wild

Why we love it:Cruelty-free, beginner-safe and amazing performance — even professional artists use some of their staples.

Star Picks:

  • Photo Focus Foundation (₹599)

  • Color Icon Blush (₹299)

  • MegaGlo Highlighter (₹699)

Perfect For: Glow-up seekers and soft-glam party beginners.


🎯 Bonus Tips for Beginners:

  • Stick to 5 basics: Primer, foundation, kajal, lipstick, and a neutral eyeshadow.

  • Blend well: Tools matter. Use a beauty sponge or your fingertips to blend base makeup.

  • Don’t overspend on trends: Test new products with trial packs or mini versions.

  • Start with skincare: Good makeup starts with clean, hydrated skin!


💖 Final Word from Awadh Blush

Every great makeup artist once started with a kajal pencil and a mirror. Start small, build your kit, and explore what makes you feel confident. These brands will give you a perfect start — on budget, on trend, and on point.


🛍️ Need help building your first makeup kit?

📞 Book a one-on-one beginner makeup session with Awadh Blush – perfect for students and first-time buyers!

 
 
 

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